CATEGORIES

Brioche

Brioche

Hugh MorganJanuary 21, 20210

Brioche dates back to the 1500s in France and is considered a subset of the Viennoiserie, which includes croissant.  Made with eggs, butter, milk and sugar, sourdough brioche needs to…

Authentic Content

Authentic Content

Hugh MorganJanuary 20, 20210

The marketing world is awash with content in all forms imaginable, and most of it is mediocre.  Without a massive marketing budget, you have few ways of differentiating yourself from…

Personality Assessments Don’t Assess Much

Personality Assessments Don’t Assess Much

Hugh MorganJanuary 19, 20210

Personality assessments have been around a long time and are the provenance of fully discredited physiognomy, phrenology and eugenics.  They became popular after making employees take polygraph (Lie detector) tests…

White Spelt Flour

Hugh MorganJanuary 16, 20210

You likely have eaten sourdough made with Spelt, one of the Ancient Grains, which is sometimes known as Dinkel Wheat or Hulled wheat. After its use dying out in the…